game studio logo

Aurora Game Studiologo

A spectrum ribbon over a night sky, with a controller folded into the word GAME.

Aurora Game Studio Logo on a light background
Primary · on light
Aurora Game Studio Logo on its dark brand colour
Reversed · on the brand colour
Aurora Game Studio Logo, artwork as delivered
The artwork as delivered
the idea behind it

What the mark says

Aurora Game Studio Logo, the mark on its own

The aurora is the mark: a band of vertical bars that shifts from red through amber and green into deep blue, with one thin white line curling through it the way the light moves in a real aurora. Below it the O of GAME is drawn as a controller, so the studio’s craft sits inside its own name instead of beside it.

  • The spectrum bandVertical bars of changing colour: the northern lights, built out of pixels.
  • The white threadOne continuous line through the bars, for the story every game follows.
  • The controller OA pad set into the word GAME, so the lockup needs no separate icon.
  • Aurora spectrumgradient
  • Signal White#FFFFFF
  • Night#030303
  • Star Grey#8E8F8E
the hard checks

Small, and in grey

A mark earns its keep when it still reads at avatar size and when the colour is taken away.

  • Aurora Game Studio Logo at 220 pixels220pxWebsite header
  • Aurora Game Studio Logo at 120 pixels120pxCard or stamp
  • Aurora Game Studio Logo at 56 pixels56pxAvatar size
  • Aurora Game Studio Logo in greyscaleGreyscaleOne-colour check
tell us where you want to go

Your mark next?

Tell us where you are today. We will reply within 48 hours with what we would do first, and what it would take. No pitch deck, no obligation.

  • Free first review of your website and marketing
  • A clear plan, even if you do it yourself
  • Straight answers from the people who build it
Keval Shera
you will hear back from meKeval SheraCo-founder & CEO